The ability to track and process payments with pinpoint accuracy is key to maximizing your cash conversion cycle at every business lifecycle stage. But as financial technology becomes increasingly sophisticated, having the right payment solutions can benefit your business in many more ways. As companies navigate 2025, they should examine how payment technology can be a strategic lever to mitigate risk, enable sales, strengthen their brand, and boost their bottom line.

“Some of the new and emerging payment technologies are empowering business leaders to take different views of business growth, and we expect that to continue,” says Nancy Robinson, Wholesale Payments Sales Leader at Truist. “On the risk management side of things, artificial intelligence and the ability to collect more payment data are making a significant difference in how executives manage treasury and financial operations.”

Understanding how payment technology fits into your overall business strategy is a key focus of Truist Business Lifecycle Advisory’s holistic approach. Here are four ways your Truist relationship manager and specialized teammates may help you use payment technology to improve your business, followed by action items for business leaders looking to continue their journey.

1. Fighting fraud

The threat of risk—specifically fraud—can cause companies to be more conservative, even potentially turning down opportunities to win new customers. One study found that since 2020, 47.3% of businesses have failed to accept new customers due to fraud-related concerns, and 39.3% said those concerns have made it more difficult for customers to work with them. More than a quarter—26%—say concerns about fraud have prevented or limited their ability to expand internationally.1

“AI technology has created new weapons for fraudsters, such as the ability to mimic real people in emails, chats, and even voice calls,” says Robinson. “But it’s also given rise to new tools to identify potential fraud faster.”

Risk-scoring tools or machine learning technology—a form of AI—can flag problematic transactions automatically. Implementing such tools can have dramatic results. Among companies that use proactive, automated solutions or digital identity verification and fraud prevention, less than a third—30.8%—failed to accept new customers, and only 5.1% said fraud prevented or limited international growth.1

Your Truist relationship manager can help you review how operational efficiencies can impact your potential growth rate and where you may be able to redeploy capital that you save from fraud prevention efforts. And Truist’s fraud hub offers a wealth of content that you can explore for tips on how to train workers to be better prepared to recognize signs of fraudulent activity.

2. Creating certainty

Digital payment technology generates large amounts of data, allowing company owners and executives to reduce one of their biggest risks: uncertainty.

“If the best thing is getting paid immediately, the second-best thing might be knowing when you’ll get paid,” says Robinson. “Most digital technologies, including payment technology, create data trails that allow executives to know more precisely how much cash will flow and when.”

Most digital technologies, including payment technology, create new data trails that allow executives to know more precisely how much cash will flow and when.
Nancy Robinson, Truist Wholesale Payments Sales Leader

Managing that uncertainty means you can better assess when you may need to dip into lines of credit to cover cash flow needs or when you’ll have excess cash you can use within the company for growth or other needs.

Using digital tools from Truist was key to Virginia-based O’Dorisio Carpentry & Concrete’s growth from $1 million to $10 million in revenue. Founder Daniel O’Dorisio gets real-time cash reporting on any digital device he uses, and automated deposits have sped up his cash flow.

“When you have the right technology and the right team, you can keep doing the work,” says O’Dorisio. “And I love doing the work.”

Your Truist relationship manager can help you explore opportunities to better manage your cash, including integrating digital financial tools.

3. Cutting costs

One of the biggest challenges for businesses of any size is accurately recording and reporting critical accounting data, including cash inflows and outflows, and ensuring those are properly matched to transactions.

Financial technology will increasingly allow financial leaders to automate manual tasks. This might include automatically creating appropriate accounting entries for cash transactions, which not only saves time but can also reduce errors.

“As digital payments get integrated into the rest of a company’s accounting and finance systems, the amount of labor required for routine accounting is reduced,” says Robinson. “That means finance and accounting team members can be reassigned to more valuable tasks and company leaders can access critical financial information sooner.”

4. Growing the top line

Using technology to guard against fraud can make it easier and simpler to do business with new clients—potentially increasing revenue. For example, more payment options embedded in the payment process create a smoother client experience when offering financing options.

Consider Amazon, which implemented its 1-Click ordering process as a way of streamlining checkout, meaning the user could take fewer steps from finding the item they wanted to purchasing it. The results were higher conversion rates, resulting in more revenue.2

Payment priorities for CFOs

Because payment technology has the ability to affect multiple aspects of your business, it’s important to have a solid idea of where to start. Your Truist relationship manager can help you identify areas where integrating new payment technology systems into your business may benefit you most. Here are three possibilities to consider.

Reducing reliance on legacy processes and systems

While the number of commercial checks written each year continues to drop, data from the Federal Reserve shows the average value of those checks is rising—from $1,895 per check in 2019 to $2,685 in 2023.

Legacy processes and systems are typically slower, more expensive, harder to track, and more susceptible to error than modern digital payment systems. For companies still sending or receiving a lot of paper checks—and especially if the value of those individual checks is increasing—your Truist relationship manager can offer solutions to help you transition more of those transactions to digital forms.

Being more proactive about fraud mitigation

No business can guarantee that they will be completely immune from fraudulent transactions. However, one way to protect your company is to implement risk scoring or AI tools to review and flag troublesome transactions more efficiently and effectively. Even the federal government has started using AI to prevent fraud.

Growing the business

Finally, consider where new payment technologies could support your company’s growth strategy. Some tactics might include accepting digital payments to make it easier for more customers to do business with you, automating financial processes to reduce errors and cut costs, strengthening efforts to attract and retain talent, or analyzing data collected through digital tools to better forecast your future cash position and use lines of credit more strategically.

As technology evolves throughout 2025 and beyond, your Truist relationship manager will continue to work with you at all stages of your business lifecycle to understand how to integrate payment technology into your business as a strategic capability that can make a bottom-line difference. With a range of solutions, it’s about matching your company’s needs with the technology at every stage that can improve your chances of success.

See what you can achieve with today’s payment technology.

Talk to your Truist relationship manager about the latest payment solutions and how they can put your business on a growth trajectory.

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