Visual description: Truist logo
Visual description: An athlete falls into a creek, water splashing him. His coach reaches down and pulls him up to his feet, and puts a reassuring hand on his shoulder.
Coach: Let's go again.
Visual description: The athlete tries running across a log that connects both sides of the creek, but he falls off again. The coach motions for him to keep going.
Coach: Again.
Visual description: The athlete runs across the log again.
Music: Energetic music starts.
Visual description: The athlete falls off the log again. During a break, the coach gives the athlete some inspiring wisdom.
Coach: Don't look at the log. Look at where you want to go.
Voice over: When you work with someone who knows a lot and cares even more...
Athlete: I got this.
Visual description: The athlete makes one final attempt to run across the log, giving it everything he's got.
Voice over: You're unstoppable.
Visual description: The moment the athlete is half-way across the log, we cut to the same athlete running in the exact same way down the sideline of a football field dodging defenders for a big play. The crowd goes wild.
Music: I guess you're just what I needed.
Visual description: We zoom in to see the coach celebrating on the sideline with the team. He's excited and proud, and he points towards the athlete. The athlete catches his coach's praise and smiles back, acknowledging the coach's unwavering support.
Visual description: We see a Truist teammate and a professional-looking
client standing at a communal working table in a place of business. The client points towards a computer screen.
Client: Here's where I want to go.
Visual description: The teammate turns towards her client, nods, and smiles affirmingly.
Teammate: Great, let's get started.
Voice over: At Truist, we believe the same is true for banking.
Visual description: Truist logo
Music: Just what I needed.
Onscreen text: Leaders in banking. Unwavering in care.
Onscreen text: Truist Bank, Member FDIC. © 2024 Truist Financial Corporation. Leading based on Truist ranking as a top 10 U.S. commercial bank as of 12/31/23.
